Tabit develops innovative marketing and distribution solutions to help producers deliver their products to the market in the most efficient way possible. By leveraging digital technologies at every stage of the agricultural value chain, Tabit shortens the distance between producers and consumers, creating a fair and sustainable trade model.
Scope of Our Product Marketing and Distribution Solutions:
• Development and implementation of agricultural product marketing strategies
• Market research and consumer trend analysis
• Brand creation and brand management services
• Product packaging and labeling design
• Logistics management and supply chain optimization
• Establishment and management of distribution networks
• Strategies for accessing national and international markets
• Agricultural product export and foreign trade consultancy
• Product quality control and certification processes
• Agricultural product sales through e-commerce platforms
• Organization of marketing campaigns and promotional events
• Optimization of sales and distribution channels
• Sales and display support services for retail outlets
• Customer relationship management and loyalty program development
• Market entry strategies and partnership development
Implemented Product Marketing and Distribution Solutions:
Mondragon Irrigation – Entry into the Turkish Market
TABİT played a key role in facilitating the entry of Spain-based irrigation supplier Mondragon Irrigation into the Turkish market between 2005 and 2009. TABİT contributed significantly to the company’s establishment of a general headquarters and conducted strategic planning, marketing, and distribution network development for Mondragon.
Odesa Polymer Foldable Crate Project (Marketing Plan, Dissemination)
Tabit contributed to the Odesa Polymer foldable crate project to introduce the product to the agricultural sector and expand its market presence. Between 2006 and 2010, Tabit successfully implemented marketing and dissemination activities, strengthening Odesa Polymer’s position in the industry.
Vodafone Farmer Discounts (Concept, Operation, Dissemination)
The Vodafone Farmer Discount Project aimed to enhance farmers’ economic capacity and improve their access to agricultural products and services. The project supported farmers in managing their operations more efficiently, adopting technology, and implementing sustainable agricultural practices.
Vodafone Farmer Line (Concept, Planning, Marketing, Dissemination)
As a key partner of the “Vodafone Farmers’ Club” project, Tabit played an active role in designing the farmer tariff model, developing the marketing plan, and establishing mobile marketing teams.
Turkey’s First Farmer Credit Card (Concept, Event, Promotion)
In collaboration with Şekerbank and TARSİM, Tabit launched the “Traditional Harvest Card Anatolia Tour” project to raise awareness about agricultural insurance. Within this initiative, Turkey’s first commercial credit card designed specifically for farmers—Hasat Kart (Harvest Card)—was enhanced with an agricultural insurance payment feature, providing farmers with a financial tool to protect their labor and harvests.